The Guatemalan Rum Experience

Ron Botran is a Guatemalan brand of Rum managed by the biggest distilling company in the country, Industrias Licoreras de Guatemala. The company is a famous alcohol distillery which produces many different kinds of alcohol, but it’s safe to say that Ron Botran is definitively one of its most exclusive brands on the market. The Botran family founded the distillery in the 20th century and their hard work has led to tremendous growth and international success.

The production process of Ron Botran’s rums is what makes the product superior in flavor and quality. The journey begins in a Guatemalan southern coast farm with the sowing of sugarcane. The juice being extracted from the sugarcane is called virgin honey because it can only be extracted from the first pressing. Unlike with other rums that use ingredients extracted from pure molasses, the virgin honey used in Ron Botran is one of the key difference that gives Botran rum such an original taste. The virgin honey is then combined with yeast to create the ethyl alcohol. Finally, the ethyl alcohol is combined with other Guatemalan ingredients to present the distinguished aroma and flavor that Ron Botran brings to the table.

The distillation process is very slow and the changes in temperature need to be carefully monitored since these are key inputs for the rum to define its taste. After the distillation process the rum goes through the aging phase where it rests in different kinds of barrels. Choosing the barrel to put the rum to rest will depend on the flavor and aging that is desired. Only trained professionals in the area can determine which barrel will be adequate for the rum. They are the ones who can distinguish the aroma, color, and taste that the final product is going to possess.

The production process is called The Solera System, and it is highly recognized in Guatemala as one of the top production systems for rums. The constant success in the process can be largely attributed to Guatemala’s perfect weather conditions and rich volcanic soil. These two factors allow the sugarcane and raw material to differ and the virgin honey and yeast to be extracted only from fresh pineapples guaranteeing a good consistency and aroma in the final mixture. Another advantage that Guatemala’s ground provides to the production course is its high-altitude aging process where barrels are kept above sea level and below the highest steep of mountains and volcanoes.

The long and precise process the rum goes through provides the best quality and taste indeed. This is how Ron Zacapa Centenario, one of Botran’s most popular rums, came to be recognized as one of the best rums in the world. Zacapa is definitively the most successful brand that Botran carries and its success has increased tremendously in the past few years. There are three different types in Ron Zacapa: Zacapa Centenario 15, Centenario 23, and the Ultra Premium Zacapa Centenario XO. Each one provides a different experience and exquisite taste.

Industrial Licoreras de Guatemala definitively raises the bar in the quality of dark rums. Many people and companies have recognized the exquisite taste in Ron Botran and are interested in distributing it to the world. This is why Diageo, the leading premium drinks company in the world came to buy 50% of the rights to distribute the Zacapa brand over the world. For the company as a whole, becoming internationally recognized and being a part of one of the biggest alcohol distributers in the world has been one of the greatest achievements they have ever reached.

Since Ron Botran was created it has received many awards in recognition for its excellence, with the number of awards increasing even more in the past few years. One of the most recent accolades was the recognition of being the first rum to be included in the International Rum Festival’s Hall of Fame. The Botran family expects their product to keep growing in reputation and believe that there are greater achievements yet to come.



Source of The Guatemalan Rum Experience by Ana G Fernandez – author of The Guatemalan Rum Experience article

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